Monday, December 18, 2006

Joel Comm Leads Us Astray

Unintentional, I am sure, Joel Comm released free Google AdSense templates today which are against Google AdSense Program Policy.

Today, Google's Arlene Lee sets the record straight about having images next to ads, something Joel and others claim was the breakthrough in 2005 for AdSense publishers.

Google gives us these images of ad placement that breaks policy:

Ad with picture placement


Granted, Joel's pictures are better; still they are placed near the ad block in a way that, as Google says:

If your visitors believe that the images and the ads are directly associated, or that the advertiser is offering the exact item found in the neighboring image, they may click the ad expecting to find something that isn't actually being offered. That's not a good experience for users or advertisers.

Joel's AdSense template:

If you're offering this type of page, now might be a good time to clean house.

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